ADVANTAGES & DISADVANTAGES Of SEARCH ENGINE OPTIMIZATION



Avantages

  • Trusted by Consumers – When searching for a particular product consumers trust the top organic result.
  • it's coast-effective.You don't have to pay the search engine to be "Advertised"
  • Changes brought about as a part of organic SEO will be relevant to your website and drive traffic up to a year or so from now.
  • if well ranked, has your company greater chance at becoming visible around the world, while you stay at home
  • Attract qualified traffic. If we position the web for keywords that define our product or service, traffic will we achieve quality. Our web respond to user search, and therefore will be fulfilled expectations.
  • once your website gets a good place, you somehow your reputation as one of the best .In reality, wich ranked
  • first in thier field are perceived to be really. They are even considered to be one of largest
  • Users make more easily click on organic results on sponsored. Everyone says, "I never do click on the ads Google", but let's not forget that it is a major funder of Google. And this company is not small. However, it is true that the user more easily click on organic results on sponsored.

  • If you are able to earn a good ranking you will end up appearing in prominent positions in most other search engines.
  • Need the money for search engine optimization is established, regardless of the number of hits you get.This save some money .you don't get confused with the accounting part.

Disavantages


  • There can be no guaranteed results as the search engines themselves decide the ranking.
  • It is only possible to position a small number of keywords. It is convenient to correctly position by a small number of words and they really respond to what we are. And not all the words that we are going on the fly. I've seen cases where customers suggest keywords with the same joy that whoever suggests possible holiday destinations.
  • Results in terms of rankings or traffic are a slow process. The results will normally show in 3 or 4 months.
  • Competitive Keywords – Some keywords are competitive, which means there are a lot of companies out there, just like you, who are trying to rank on those same keywords. This can make it take longer for you to rank.
  • your position in the search engine is unpredictable,Everything depends on the algorithme,you don't have the total control over everything,even if you have your website
  • this is time consuming.it takes a long time before you see your standing improve a notch.sometimes you have to wait for months or even year to be in the spotight.


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